Real estate platform with automated import

Created a Django platform with automatic synchronization and import from external sources, advanced filters, and an SEO-optimized URL and page structure. Automated publishing cut time costs and increased lead flow through organic search.

A real estate agency manually uploaded 300+ property listings from multiple MLS feeds, spending 15 hours/week on data entry. Listings were often outdated, photos were missing, and the website had no SEO strategy — zero organic traffic.

• Built automated import pipelines syncing from 3 external MLS sources via API and XML feeds
• Celery-based scheduled tasks checking for updates every 30 minutes
• Auto-generated SEO-optimized URLs, meta descriptions, and structured data for each listing
• Advanced filtering by location, price, type, size with URL-based filter state for SEO
• Automatic image optimization and lazy loading for 10,000+ property photos

• 15 hours/week of manual work eliminated — fully automated
• Organic traffic grew from 0 to 3,000 visits/month within 4 months
• 300+ listings automatically synced and kept up-to-date
• Page load time under 1.5 seconds despite heavy image content
• Lead inquiries increased 4x compared to the old static site